In 2013 there was a media storm about increasing rates of childhood eating disorders that was picked up and chewed over relentlessly by eating disorder organisations.
Except by us. At the National Centre for Eating Disorders, when asked to comment about these new terrible findings, we said. Are you sure this is true?
Denying exciting and terrible news stories doesn't make good press. But we let the tide wash over us and like every tsunami it all drained away.
Now our thoughts have been confirmed. It appeared that journalists have been using the wrong information. This is wrong, and the terrible headlines should be disconfirmed.
For the new evidence and for our more detailed thoughts about childhood eating disorders please follow this link to our website. http://eating-disorders.org.uk/anorexia-in-children-not-increasing/
Eating disorder organisations like us need not rely on alarmist stories to gain publicity. There is no need to shock the public in order to keep ourselves in profile. We must both respond to real need and also to calm things down when they are lies, distortions and misinformation.